Posted on July 8, 2008 by Alec
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Marketing, Use, In case you missed it, etymology, Marketplace |
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Now that the Boy Butter commercial has hit the airwaves, the reactions are starting to come in. Defamer had this to say. While I’m following up, though, I thought it was worth mentioning that while the ad is clearly targetted at a gay male audience, it doesn’t exlicitly specify that it has aplications for men only. I point this out both to be a stickler and because I have read testimonials from women who say that Boy Butter is their lubricant of choice.
On the other hand, it’s hard to get around the fact that it does have “Boy” right in the product name.
Posted on June 11, 2008 by Alec
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etymology |
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Have you ever looked at the fine print on a container of personal lubricant and puzzled over what it means when it talks about external use? Afterall, wouldn’t most personal lubricant applications be considered internal?
The answer to this puzzle lies with the tricky way in which the FDA defines external. My research suggests that for the FDA, any surface in the body with an epidermal level is considered external, even if that surface is actually inside the body.
keep looking »